Disney Vacation Club

THE BRIEF

Inspire family travelers to explore and plan their next trips during school holidays by transporting them to a Disney Vacation Club destination.

THE SOLUTION

Connect family audiences with unique, co-created Disney Vacation Club content. Bring Disney characters and destinations to life through travel experiences inspired by vacation locations. Lead short form copywriter for all digital assets (social media content, banners, boost units, website).

THE WINS

- 1.3M impressions
- 4600+ page views
- 26% video completion rate